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Ascential Technologies lansează raport tehnic care evidențiază calibrarea ADAS pentru prevenirea coliziunilor și siguranța rutieră

Grand Rapids, Mich., July 17, 2025 — Ascential Technologies, a leading global provider of automated diagnostic, inspection, assembly and test systems and services, has unveiled its latest whitepaper, titled “The importance of ADAS calibration for collision prevention and road safety” which examines and evaluates the effects of various calibration methods on the performance of a selected vehicle. The study was co-sponsored by Dealer Tire under the Sentric ADAS brand, which was formed through a partnership between Dealer Tire and Burke Porter to deliver precision ADAS calibration labs and services to the automotive market.

The whitepaper accentuates the crucial role that ADAS calibrations play in protecting human lives, enhancing vehicle safety and minimizing legal and regulatory risks for service providers and vehicle owners. In addition to exploring how ADAS is reshaping and enhancing vehicle safety standards, the whitepaper covers the widespread adoption of these systems and stresses the need for precise calibration and why recalibration after collisions or repairs is essential, not optional.  

“As ADAS technology becomes a standard for today’s vehicles and the industry becomes more familiar with its capabilities, accurate calibrations can be the difference between preventing and causing a life-altering incident. This whitepaper provides real-world guidance and eye-opening data that emphasize why precise calibration is essential to vehicle safety,” said Brunno Moretti, President, ADAS Solutions by Burke Porter, an Ascential Technologies offering. “Backed by industry statistics, numerous studies and expert opinions, our Ascential Technologies whitepaper aims to make one thing clear: ADAS calibration must be treated as a non-negotiable step of the repair process, with the level of meticulousness and attention it rightfully demands across the entire industry.”

The whitepaper covers topics including: 

• ADAS effectiveness in preventing collisions
• Failure rates and consequences of improper calibration
• Post-collision ADAS calibration
• ADAS calibration as a routine maintenance requirement
• Performance evaluations of ADAS calibration quality 
• And more

To build on the case, the report couples new findings with other valid stats from industry sources, including the National Safety Council (NSC), which found that current ADAS technologies have the potential to prevent around 62% of traffic deaths and nearly 60% of crash injuries annually if properly implemented and used – equating to approximately 20,000 lives saved per year in the United States. 

Burke Porter, an Ascential Technologies brand, has a rich history of developing uniquely designed ADAS solutions that provide customers with the most accurate and reliable calibrations within the industry – comprising more than 70 years of original-equipment manufacturer (OEM) factory end-of-assembly-line experience including ADAS technology, used by 80% of automakers. 

To read the full whitepaper and for more expert-driven advice and intel for all aspects of ADAS, check out the “Ask Burke Porter” webpage here. To learn more about Ascential Technologies and its pursuit to tackle the industry’s most challenging problems where the cost of failure is high, visit its website. 

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Media Assets: Images depict a test dummy being struck by a vehicle during testing, highlighting the consequences of improper ADAS calibration. 

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Despre Ascential Technologies
Ascential Technologies (cunoscut anterior sub numele Burke Porter Group) proiectează, dezvoltă și automatizează procese complexe de diagnosticare, inspecție și testare în sectoarele științelor medicale și biologice, transporturi, și sisteme de testare și măsurare. Compania abordează provocările cele mai exigente și critice ale clienților, acolo unde costul eșecului este ridicat. Cu peste 70 de ani de experiență în inovație, Ascential are o prezență globală și expertiza a peste 2.300 de profesioniști în 40 de locații, ajutând clienții să accelereze inovația soluțiilor critice, să atenueze riscurile, să obțină diferențiere competitivă și să scurteze timpul de lansare pe piață, la scară. Unicitatea companiei constă în angajamentul de a ghida clienții pe toată durata ciclului de viață al produsului, de la ideație la comercializare, acolo unde calitatea și siguranța sunt esențiale. Clienții Ascential includ lideri Fortune 100 și inovatori perturbatori. Aflați mai multe la ascentialtech.com. 

Contacte editorial

Agenție:
Brittney Popa
MBE Group în numele Ascential Technologies
(231) 675-1692
[email protected]

Mike Bleau
Industry Scope în numele Ascential Technologies
(810) 397-1429
[email protected]